3 Ideas for Taking the Sting Out of Rejection

Rejection hurts. No matter the reason for it. It’s tough not to take it personally. And rejection is an equal opportunity offender. It may be personal or strictly business, such as the following business rejection. A lost sale A rejected proposal Business...

7 Social Media Strategies for Strangling the Shoulder Satan

Do you feel like the Shoulder Satan has taken over social media? Admit it. Each of us has one. That little Satan sitting on your shoulder, offering sarcastic social media shots. Your fingers scream with the urge to launch those mocking missiles. Come on – just...

An Ignorant Marketing Email in So Many Ways

How many marketing emails do you think you receive a day? 10? 30? More? When you consider both personal and business emails, the number can be staggering. Recently, I received a business marketing email that was a head-scratcher. Its headline was laughable and...

35 Overused Business Words with Alternatives

How much do you hate overused business words? Apparently, a lot. This post consistently tops my most visited posts. Many of you offered your own selections. And the number keeps growing (we started with 25). Business words and phrases leap from creative to trite...

Simple How-To for Adding Placeit Mockup on Shopify

Are you wondering what the heck a Placeit Mockup is? A few days ago, I was in your shoes. But my latest venture into an online store (Old Lady Biz Store), presents many new learning frustrations…err… opportunities. I debated about creating this post at my Old Lady Biz...

Have Search Engines Become the Latest AI Murder Victim?

Do you remember when Google had a stranglehold on search engines? Google’s results were so superior, the monstrous tech company’s name became a verb. It seemed like everyone was Googling. Has artificial intelligence (AI) murdered Google and all of its search engine...

QR Codes: The Good, the Bad & the Ugly

Are you still wondering if QR codes are worth the effort? In this last of a 3-part series, this post examines QR codes – the good, the bad & the ugly. Hopefully, it helps you decide if the technology makes sense for your marketing strategy. QR Codes Series In case...

How Do QR Codes Work and What Do You Need?

You walk down a grocery store aisle and reach for your can of peas. Then you notice that underneath the sale price is a QR code. It says if you scan the code, you’ll get even more off the sale price. Score! You know what QR codes are, right? If not, hop over to the...

What Are QR Codes and Why Should We Care?

Who knew the pandemic would revitalize QR codes? Although some businesses may have taken them too far. Think restaurants that force you to scan a QR code to access the menu. So, are they really useful or just another technological shortcut? This post kicks off the...